Hey, I’m Max Chu. I’m a designer, but mostly I just like poking at things to see how they work: a brand’s voice, a campaign’s timing, why one poster makes you stop and the next one doesn’t.

Most of it lands as campaigns and brand systems. The rest is me getting curious about something and not stopping in time.

Right now I’m a design fellow at Interbrand in New York. Before that, SavoirFaire, and four years at Parsons studying something called Strategic Design and Management.

selected work

Nude Project — Made on ConcreteArden Jones — Age Tape TourScuffers — Scuffers Marketing Proposal76X — 76XKona Coffee Roasters — Kona Coffee RoastersProper Company — Proper CompanyAkaro — AkaroLayr — LayrDesigning Confidence Through Space — Designing Confidence Through Space
Proper Company2026Branding Layr2026Interface Made on Concrete2025Campaign 76X2025Branding Kona Coffee Roasters2025Rebrand Akaro2025Product Age Tape Tour2024Campaign Scuffers Marketing Proposal2024Strategy Designing Confidence Through Space2024Research

experiences

Design Fellow Interbrand, New York
Intern Graphic Designer SavoirFaire
BBA, Strategic Design & Management Parsons School of Design
Exchange semester University of the Arts London